Unibet Australia, formerly know as Betchoice, was acquired by the Unibet Group plc in 2012. The Unibet Group was established in 1997. In recent years, the group has been laying claim to being the largest online bookmaker in the world with over 6.7 million customers. Regardless of these claims, Unibet Australia has become very popular among Australian punters due in large part to its bonuses and betting promotions. With a large presence all over Europe, Unibet typically designs its websites specifically for targeted customer groups in specific countries. As such, Australian punters can count on this particular website to focus on what they demand from a top online bookmaker.
The overall website features a classic sports book design with a real masculine feel to it. It’s not the easiest site to navigate, but all of the relevant functionality and information is reasonably easy to find. The website offers a full range of betting opportunities on sports, horses and live sports events. As one of the largest online operators in the world, Unibet tends to equally promote wagering opportunities on sports events from all over the world as opposed to showing a bias towards sports that are popular in Australia. Unibet Australia is licensed to provide online gambling options by the government of the Northern Territory.
Once a player clicks on the “sports” tab, they will be delighted to see a robust menu of sports events on which they can place wagers. Not only will they find hundreds of sports events being offered from around the world, but punters will also get immediate access to a nice selection of handicapping tools and statistics that should make bet selection a little easier to do with a higher level of success. The website equally supports wagering opportunities on popular Australian sports like Australian Rules Football, cricket and rugby, as well as wagering opportunities on international sports from Europe (darts, golf, boxing football) and the U.S., namely the NFL, MLB, NCAA BB, NBA, WNBA, MLS and NCAA FB. Punters can also look forward to wagering on special events like the World Cup, Super Bowl and the Olympics. Standard betting options include straight bets, multis or parlays, fixed odds bets, future odds bets and propositions.
In the race book, punters have access to hundreds of horse races from top racetracks all over the world. In the morning and afternoon, they can wager on dozens of racetracks located in Australia, Hong Kong and Japan. In the evening horse races from England, Ireland, France and Germany can be found on the wagering menu. In the wee hours of the morning, it’s time to wager on races from top racing venues in the U.S. and Canada. The betting options are usually determined by the unique options being offered at each of the available racetracks. In all cases, Unibet pays out based on the best odds available from one of the four to five tote companies operating at the time. Since the bookmaker’s accepted wagers don’t figure into most of the pari-mutual pools, they take a significant risk by paying out at full odds with liberal limits.
Bonuses and Promotions
Without a doubt, Unibet Australia offers one of the most interesting welcome bonuses in the industry. On top of that, punters will have access to a large number of betting promotions being offered by the sports and racebooks. As if that isn’t enough, loyal punters can also look forward to receiving exclusive offers on a regular basis via email or text.
Unibet Australia’s welcome bonus offer comes in three parts. The first part is a 400% match on the punter’s first deposit amount of $20. That comes out to an extra $80 in bonus money punters can use within the confines of certain restrictions. Those restrictions include a 30-day time limit, a requirement that bonus wagers be made on eligible markets with odds of +1.40 or greater and a restrictive rollover requirement of 4X the bonus amount. All winnings, minus the stake amount, are placed in the punter’s wagering account. As soon as the rollover requirement is met, all remaining funds become available for withdrawal.
The second part of the welcome bonus offer is a rebate of up to $100 on the punter’s first losing sports bet. The last part of the offer features a rebate of up to $100 on the punter’s first losing bet on a horse.
Once punters have become official members of the website, they will have an opportunity to take advantage of many betting promotions coming out of the sports and race books. These promotions range from enhanced odds to insurance against losing bets. In all cases, these betting promotions come with player-friendly terms and conditions.
Unibet was one of the first online bookmakers in the world to develop a mobile wagering app. The app for Australian punters is well organized and extremely easy to use. It’s available through the iTunes App Store for Apple devices users and Google Play for Android users. For quick access, links have been provided on the website’s landing page. If mobile device users operating on other mobile platforms want access to mobile app sites, they can get there by using a standard web browser, though they might lose a little bit of functionality.
Like most Australian online bookmakers, Unibet Australia offers a limited menu of banking options. With that said, it shouldn’t create a problem for most punters since the available options are both popular and easy to access. These banking options include MasterCard, VISA, PayPal BPay, POLi and bank transfer. After punters submit a withdrawal request, they could be subject to a 48-hour hold and subsequently required to offer up documentation as proof of identification.
Without a live chat option, customers have a limited number of ways to contact customer service. They include email (24/7) or phone during business hours, which range from 9:00 am to 2:00 am AEDT. The good news is the customer service department has a reputation for being both helpful and reliable.
Unibet is a part of Kindred Group–an online gambling operator which consists of 11 brands along with Maria Casino, Stan James, 32Red, and iGame. Today, Unibet has over 1,500 employees and offices in Malta, London, New York, and Gibraltar among others.
First license granted in the UK to operate a betting business with bets taken over the phone. Unibet are founded by Anders Ström in his bedroom in Earl’s Court, London, UK Anders was Unibet’s first CEO.
It is fully licensed in Australia and operates with a Northern Territory gaming license. As a betting site, Unibet allows you to place sports bets on events in Australia, and around the world.
For all Unibet Exotics (excluding UK and Irish racing) Unibet pays winning combinations as declared by the Victorian TAB, and all dividends at a dividend equal to the Victorian TAB. In the event that there is no dividend declared by the Victorian Tab then the NSW TAB dividend shall be used.
BetShare is a tool that allows players to customise the look and feel of their bet slip with the purpose to share on social media. For now, it can be found in the Sports My Bets section, with plans to further improve accessibility in the not too distant future.